Mujercita 

Mujercita is an alcohol drink inspired by the spirit and intensity of Mexican culture, expressed through a bold, character-driven label design. The project treats Mexican visual heritage as a living, emotional language, rich in symbolism, colour and attitude. At the centre of the label stands a female figure, frontal and unwavering, meeting the viewer’s gaze […]  Mujercita is an alcohol drink inspired by the spirit and intensity of Mexican culture, expressed through a bold, character-driven label design. The project treats Mexican visual heritage as a living, emotional language, rich in symbolism, colour and attitude. At the centre of the label stands a female figure, frontal and unwavering, meeting the viewer’s gaze Packaging Of The World