Chew-O! Baked Mochi Ice Cream 

Market Opportunity Chew-O! was launching an innovative ice cream-filled mochi into a crowded frozen dessert aisle. The design needed to communicate indulgence, playfulness, and versatility while immediately standing out on shelf. Beyond that, the packaging had to be future-proof, creating a foundation for new flavors or formats without requiring a complete redesign. Outcome A vibrant […]  Market Opportunity Chew-O! was launching an innovative ice cream-filled mochi into a crowded frozen dessert aisle. The design needed to communicate indulgence, playfulness, and versatility while immediately standing out on shelf. Beyond that, the packaging had to be future-proof, creating a foundation for new flavors or formats without requiring a complete redesign. Outcome A vibrant Packaging Of The World