Zaza- A Fresh Identity for New York-Style Pizza

ZaZa is a modern pizza brand rooted in the authentic energy of New York City street culture. Designed to be bold, flavorful, and unapologetically expressive, ZaZa’s identity fuses vintage charm with modern edge—celebrating the timeless spirit of NY-style pizza through strategic design. The objective was to create a cohesive visual language that not only reflects […]  ZaZa is a modern pizza brand rooted in the authentic energy of New York City street culture. Designed to be bold, flavorful, and unapologetically expressive, ZaZa’s identity fuses vintage charm with modern edge—celebrating the timeless spirit of NY-style pizza through strategic design. The objective was to create a cohesive visual language that not only reflects Packaging Of The World